Buyer Evaluation Survey Flier (July, 2024) Brief summary of responses to SD Specialty Producers Association’s 2024 Buyer Evaluation. Buyer Evaluation Survey Summary (Sept., 2024) Summary of responses to SD Specialty Producers Association’s 2024 Buyer Evaluation. Culinary Professional’s Use of Local Specialty Crops, SDSPA Results of 2022 survey
Read more →Fresher is Fun! Specialty Crop Marketing Campaign Fresher is Fun! S.D. Specialty Producers Association received a Specialty Crop Block Grant in 2021 to support retailers who sell local specialty crops and value added products from three or more producers in South Dakota. The group worked with a
Read more →Presenter: Kim VanderPoel, Fresh Impact Social Marketing Description: Learn about using Facebook ads for business. VanderPoel shares about the creation and use of Facebook ads, gives demonstrations, and shares content creation tips & ideas specific to cut flower businesses. Other discussion topics included the social media algorithm,
Read more →Presenters: Eric Barrett and Rob Leeds, The Ohio State University Description: This session discusses the keys to successful booth merchandising for vendors and elements of a successful marketing plan that incorporates all five senses. Recorded: Feb. 4, 2021 This segment was supported by the Specialty Crop Block
Read more →Presenters: Martha Sullins, Colorado State University Extension Description: Overview of market trends and buyer expectations to help you discover where to find your most profitable sales channels (Farmers Market, CSA, etc) and decide where to put your time and energy for 2021. Recorded: Feb. 25, 2021 This segment
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